Our products are thoughtfully created in collaboration with pediatric and maternal nutrition experts and based on current science and nutrition research.
Our Formulas
All Meet FDA Requirements for Infant Formula
Happy Family Organics has leveraged our parent company and #1 global seller of infant formula, Danone, to develop a line of infant formula rooted in science and 40+ years of human milk research. With Danone’s expertise we created the only organic infant formula with a dual prebiotic blend of galacto-oligosaccharides (GOS) and fructo-oligosaccharides (FOS) to support infant gut health.
Stage 1
STAGE 1
0-12 Months
Our Stage 1 is specially formulated to provide complete nutrition for baby’s first year of life (newborn to 12 months).
Best Suited For:
- Babies transitioning to formula between the ages of 0-6 months
- Babies that have no trouble digesting lactose
Stage 1: Sensitive
STAGE 1: Sensitive
0-12 Months
Provides the same complete nutrition as our standard Stage 1 formula, but is made with 75% reduced lactose to help babies experiencing fussiness & gas due to lactose sensitivity.
Best Suited For:
- Babies transitioning to formula between the ages of 0-12 months
- Babies that are experiencing fussiness or gas, or do not digest lactose easily
Stage 2
STAGE 2
6-12 Months
Tailored to little ones’ development starting at 6 months, with higher levels of key nutrients including calcium, choline, and iron.
Best Suited For:
- Babies transitioning from breast milk to formula between the ages of 6-12 months
- Babies that have no trouble digesting lactose
Support for You and Your Patients
Learn more about resources we can offer for you and your patients. You’ll find the opportunity to request samples (limit 2 units) to familiarize yourself with our formulas, brand coupons and educational materials on topics such as breastfeeding, starting solids, and more.
This is Complete Nutrition for Baby
Click the numbers on the bottle to learn more about each nutrient.
OUR INFANT FORMULA VS. LEADING CONVENTIONAL & ORGANIC BRANDS
| Happy Baby® Organics | Similac® Organic | Similac® Advance | Similac® Pro Advance | |
|---|---|---|---|---|
| Primary carbohydrate source | Organic Lactose | Organic Lactose | Lactose | Lactose |
| Prebiotics / HMO | Yes (GOS & FOS) | Yes (FOS) | Yes (GOS) | Yes (FOS & 2’FL) |
| Certified USDA Organic Which means:
| Yes | Yes | No | No |
| Suggested retail price | $29.99 (21oz) | $29.99 (23.2oz) | $25.99 (23.2oz) | $28.99 (23.2oz) |
Why Choose Organic?
Our products are regulated by the USDA National Organic Program, which means:
ORGANIC
Always non-GMO ingredients
Grown without toxic and persistent pesticides, sewage sludge, or synthetic fertilizer
NO irradiation or genetic engineering
Practices support biodiversity and ecological balance
Cows treated with antibiotics or growth hormones cannot be used
Animals have outdoor access & must be fed 100% organic feed and/or forage
CONVENTIONAL
Interested in learning more about the benefits of using organic from the start?
Click here to read a letter from Dr. Brittany Blockman, an award-winning pediatrician and the Founder and CEO of MotherWit Integrative Medicine.
Breastfeeding Support for Patients
We have a team of registered dietitians and lactation consultants that are dedicated to supporting parents through our one-on-one chat platform. Our experts are all RDs and have at least one of the following credentials: IBCLC, CLC, and CBS – and they are available to share real-time support and practical advice for FREE via our live chat.
The Live Chat is available 7 days a week, no appointment or registration required:
8am–8pm EST, Monday—Friday
8am–4pm EST, Saturday & Sunday
Allison
Allison
MS, RDN, CDN
Andie
Andie
M.Ed., RD, LDN, CLC
Angela
Angela
RD, LDN, CBS
Colleen
Colleen
RD, CDN, CBS
Jamie
Jamie
MS, RD, CBS
Janel
Janel
MS, RD, LDN
Rachel
Rachel
MS, RD, LDN, CSSD, CBS
To learn more about our Happy Baby Experts, click here.
Our Happy Mama Lactation Cookies
Our lactation cookies were developed with our team of lactation consultants to support the increased nutritional needs of breastfeeding moms, including a unique Nutrient Boost Blend™. Learn more about what’s inside:
Nutrient Boost Blend™
We formulated our cookies with extra nutrients specifically for mom, including 100mg DHA as we know roughly 20% of mom’s dietary DHA passes through to baby in her breast milk.
Our unique Nutrient Boost Blend™ includes:
Vitamins D, B2 and B6, Folic Acid, Biotin, Iron, Thiamin, and Iodine.
Brewer’s Yeast, Flax & Oats—Plus Dairy-Free!
We included ingredients sought by breastfeeding mamas and used often in at-home cookie, smoothie and other lactation recipes. We also made our cookies dairy-free for moms that need or choose to avoid dairy while breastfeeding.
Developed with Experts
We worked closely with our team of registered dietitians and lactation consultants to develop a cookie with a unique, science-backed Nutrient Boost Blend™ to support breastfeeding mom’s nutritional needs. Happy Mama cookies contain added vitamins, minerals and DHA, while the #1 selling lactation cookie brand in the US* does not include these added ingredients.
* Based on L52 Week IRI sales as of 9/6/20
Patient Resources
We have a library of articles and guides written by our team of experts (and Happy Baby Experts!) to help parents navigate their way through early parenthood.
Questions?
Call: (855) 644-2779
E-Mail: hcp@happyfamilybrands.com
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